This advert is for a very high quality camera used by many photographers. This is a non verbal ad because the pictures supposed to say it all. They have used Kate moss in the advert because she is a women some wimen aspire to and some men want to look at so they hope you will notice the camera aswell and buy one. She is a very poular model and they would of had to pay a lot to get her to pose for these pictures which shows they are confident that the profits they get from the sales will make a lot of money. The fact that they have used the camera in the photo and that there is a famous model in the photo who is also holding the camera makes you know its ligit, you know what your buying and you have an example of the quality of the photo's you can take if you purchase the camera. Because the camera is in the shot they dont need to have a logo printed at the bottom of the photo.
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